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Social Media Research
Communication technology and theory: Research into the interpersonal and social interface

Summary: Writing and distribution tools and technologies have materiality, even when they are "immaterial." The digital publishing world, devices for digital distribution and publishing, and for communication over the web, over mobile, and more & all translate the meanings of speech and talk to a digital medium for transmission. This mediation of interaction compresses meanings, and brackets out the interpersonal cues and gestures we use for understanding a speaker's intention, truth, and relation. What are the consequences for social talk if the medium (including all online and social media) are poor at handling emotional exchanges and meanings?

Secondary medium

Asynchronous media by definition transcribe communication to a recording (secondary) medium. It's because communication must pass through a secondary medium that we call it an indirect medium. The use of the term indirect may seem confusing. Email after all, is a very direct way of communicating. The distinction is important though, for think as we might that we're communicating directly when using email, we're writing our utterances to each, not speaking (uttering) them. And we're writing them without seeing the person(s) to whom we're writing-so there's no possibility of using visual cues and local context. Some kinds of expression simply don't survive the translation; others use it.

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